Dawson City has created a novel approach to get tourists to this Klondike gold-rush location with its endeavour called Gold Rush 2.
The Gold Rush 2 fundraising effort is working toward raising $100,000 by way of $5 donations in order to purchase real gold nuggets that will be placed at Claim No. 6 in Bonanza Creek. Once that is done, visitors can pan for gold at the claim site on Aug. 20, 2019 in the Yukon.
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“This is a campaign as unique as the original Gold Rush of 1896,” says Paul Robitaille, marketing and events manager for Dawson City. “People have wanted gold since the dawn of time. It has brought fortune and folly to the human race, and nothing highlights this like the Klondike Gold Rush. This was an incredible event that sparked about 100,000 adventure seekers worldwide to leave their homes and make their way to the Yukon.”
Robitaille says that during the gold rush, about 40,000 people made the journey to Dawson City, making it the largest town west of Winnipeg and north of Seattle at the time.
There are several levels for donations aside from the $5 contribution, including chances to purchase admission to the legendary Diamond Tooth Gerties show, or a high-end package that includes airfare from Vancouver to Whitehorse and a two-night stay at the Downtown Hotel.
“With Gold Rush 2, we wanted to celebrate the rich history of the Klondike Gold Rush and create a fun and modern way for people to experience what it was like back then,” says Robitaille. “We’re looking to excite a new generation of gold-seekers to adventure to Dawson City, where they can experience the rich living-history of our beautiful Territory and, hopefully, find some gold while taking it all in. Gold Rush 2 showcases all the great things that make the Yukon larger than life and offers a once-in-a-lifetime experience to anyone adventurous enough to take the leap.”
The campaign is hosted on Indiegogo and is live for 40 days from its launch on May 29. Information is here.
Yukon River Quest — Dawson Leg, June 26 to 29, 2019
The longest canoe and kayak race in the world finishes in Dawson City. This quest challenges participants to a 715-kilometre race on the Yukon River. Locals like to call this “the race to the midnight sun” that goes from Whitehorse to Dawson City.
Gold Panning Championships, July 6, 2019
There are seven categories in which to compete, for those who have never panned and those who earn their living panning. The
is based on efficiency and speed as each competitor is given a container with anywhere from five to 12 gold flakes. Winners are determined by the final time, but are penalized if they miss any flecks of gold.
Authors on Eighth, Aug. 15, 2019
appeals to book lovers of all ages. The writing contest is poetry or prose of less than 2,500 words on the topic of northern weather. The deadline for submission is July 21. Entries can be sent to
. The walking tour is held Aug. 15 and introduces participants to the colourful past of authors such as Jack London, Robert Service and Pierre Berton.
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